Founder-to-Sales Handoff 21 Days
Give your next sales hire the system behind your wins.
You know how to win. We turn that knowledge into the playbook, pipeline and ramp plan your next sales hire can use.
For founder-led B2B software companies selling to businesses or government.
20 minutes to discuss your hire, timing and fit.
The engagement
The Founder-to-Sales Handoff.
Built from your actual deals. Owned by your company.
What you receive
-
01
Winning deal map
Help the hire recognize the right buyer, buying trigger and path to a decision.
-
02
Sales playbook
Give the hire a practical guide to qualification, discovery, demos and follow-up.
-
03
Pipeline system
Agree what must be true before a deal moves forward or enters the forecast.
-
04
90-day transfer plan
Set out what the hire learns, shadows, leads and owns at 30, 60 and 90 days.
Still hiring? A role profile and candidate scorecard are included.
Wider practice
One sales function.
Every part connected.
-
Sales strategy
Where to compete, which buyers to pursue and why they buy.
-
Sales operating systems
Clear stages, credible forecasts and a useful review rhythm.
-
Hiring & ramp
A clear role, hiring process and plan for the first 90 days.
-
Sales enablement
Discovery, messaging and playbooks built from real deals.
Firm
Senior experience.
Direct involvement.
Your engagement is led by an operator with ten years in B2B and public-sector sales, from founding salesperson to regional sales director.
You work directly with the operator who studies your deals, builds your system and leads the handoff.
Planning a sales hire?
Give the next hire
a stronger start.
Tell us where sales still depends on you and when your hire starts. We will assess whether the handoff fits and agree on the next step.
A focused conversation. No preparation needed.